What the company does
The company provides Graphite Note, a no-code predictive analytics SaaS for mid-sized businesses. Their users are data analysts and BI teams without Machine Learning expertise. They offer predictive lead scoring, customer churn and segmentation, revenue forecast, and product demand forecast, among other use cases.
The Current Landscape
In the data analytics industry, the use of predictive analytics has become increasingly popular due to its effectiveness in making accurate predictions. However, many mid-sized businesses still lack the necessary ML expertise to implement such tools. Competitors such as DataRobot, RapidMiner, and H2O.ai offer similar services but are often geared toward larger enterprises.
Company Birth Story
The founder of the company, who has a background in physics and data analytics, recognized the need for predictive analytics tools for mid-sized businesses that did not require ML expertise. They started the company to empower SMEs to make accurate predictions without the need for coding or machine learning skills.
The Solution
The company's no-code predictive platform allows users to make accurate predictions without the need for coding or ML expertise. Unlike competitors, they focus on serving mid-sized businesses with revenue between $1M and $100M. The company has seen success with its popular use cases, including predictive lead scoring, customer churn, segmentation, revenue forecast, and product demand forecast. Their vision is to continue empowering mid-sized businesses with predictive analytics tools that are easy to use and effective.
A Customer Story
A mid-sized insurance company struggled to identify its most promising leads and allocate its sales resources effectively. They lacked the necessary expertise in machine learning and data analytics to implement a predictive lead-scoring model. However, after implementing the company's no-code predictive analytics SaaS, they created an accurate predictive lead scoring model.
The Team Culture
The core team is made up of experienced data analytics and software engineering professionals who are passionate about empowering mid-sized businesses with effective predictive analytics tools. The team is led by two second-time founders who are in their late 40s and have a wealth of experience in their respective fields. They understand that life is more than just work and strive to maintain a healthy work-life balance.
A Founder Quote
"We believe that this is the decade of applied AI, and we want to bring it to everyone. Our mission is to empower mid-sized businesses with no-code predictive analytics tools, making it accessible to all. We envision a future where predictive analytics is a standard part of every mid-sized business's tech stack, and our no-code solution is at the forefront of making that happen."
Check it out : https://graphite-note.com/
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